RETAIN SYSTEM & CONSULTING PROGRAM

The Proven System to Increase Your Retention

Apply now to see if your membership is a fit for the program!


Retention Isn’t Random—It’s a System.

Let’s Build Yours Together.

Most membership owners are stuck on a hamster wheel of acquisition, constantly chasing new members while struggling to keep the ones they already have.

More sales won’t fix a retention problem. The only way to grow a profitable, sustainable membership is by keeping members longer.

And that’s exactly what we do inside Retain—my high-level group consulting program for established membership owners ready to create a retention system that works, without them doing all the work themselves.

You’ve Built a Membership. Now Let’s Make It Last—Without You Carrying It Alone.


If you’ve been:

  • Constantly replacing lost members, making growth feel impossible
  • Guessing at what will keep members engaged (and throwing more content at them)
  • Watching members drop off before they’ve even experienced the full value of your program
  • Feeling like you have to be the one keeping members engaged, answering questions, or driving community


Then it’s time for a proven, data-backed strategy to fix retention for good—and train someone else to help run it.

Build Systems to Reduce Churn & Increase Lifetime Value

Train a Team Member to Lead Retention Efforts

Support from Shana & a Community of Membership Leaders

Inside Retain, We Build a Retention System That Works for YOUR Membership.

This is not a one-size-fits-all approach. Retention is unique to your members, your business model, and your community.


When you join Retain, you get:

  • A Personalized Retention Plan – We analyze your membership model and provide recommendations specific to your needs.
  • Step-By-Step Retention System – Building a retention system that works gets a whole lot easier with done-for-you templates and step-by-step training for every stage of the member journey.
  • Churn Prevention & Intervention Strategies – Know exactly where and why members are leaving—and how to stop it.
  • Retention Metrics & Tracking – Leverage metrics dashboards to you’re making data-driven decisions, not just hoping for the best.
  • Training for a Retention Leader – So you have someone else owning retention instead of you doing it all yourself. If you don't have the right team member yet, we'll help you find one.
  • Access to High-Level Strategy & Support – Direct feedback, expert insights, and a group of like-minded membership owners scaling together.

This isn’t just theory. It’s the exact process I’ve used with multi-7-figure memberships to help them increase retention and lifetime value.

Retain is for you if:

  • You already have an established membership (6-, 7- or 8-figures) but need to improve retention.
  • You want to stop relying on constant acquisition to sustain growth.
  • You’re ready to put proven systems in place so retention isn’t random.
  • You want to train a team member to lead retention, so you can step back from day-to-day oversight.

This is a high-level consulting program designed for membership owners who are ready to take action and commit to improving their retention rates.


Apply Now—Retention Starts Here.

If you’re serious about stabilizing your membership, increasing lifetime value, and freeing yourself from the daily retention grind, it starts with a strategy—and I’m here to help you build it.

Click below to apply now and see if Retain is the right fit for your business.


Yes! I want to keep more members.

Meet Shana Lynn

Community Retention Consultant

She leverages her unique blend of time-tested community-building principles with modern, data-backed tactics. Her systems-based approach simplifies retention while making room for those personalized, standout moments that customers love.

With over 10 years of experience, Shana is a sought-after speaker, consultant, and guest expert. Soak up her latest insights on her podcast, Community Creators with Shana Lynn.

What membership owners are saying about working with Shana...

"We had great retention, 96%, but we implemented so much because of what we learned from Shana that has made such a difference in our onboarding experience for our teachers and the entire membership experience overall. Our retention has never been higher."

- Caitlin Mitchell

"My Director of Community got to work with Shana and learn some new strategies and insights and processes that we have absolutely applied to our community. We've seen amazing results."

- Amy Porterfield

"We were just getting a few members in each month and the sort of same amount of members were leaving. Now, we have the most members we've ever had and the business is the most profitable it's ever been."

- Jaryd Krause

"Before we started working with Shana our average retention rate for our membership was 88%. Now our average retention rate is 92%. More importantly, we’ve increased the lifetime value of each member by 50%."

- Kara Loewenthiel

"My community manager’s eyes were opened in brand new ways on how my entire business fit together and how important her role as my community manager was to the welcoming, onboarding and overall experience of our members. Our retention went up and I was 100% satisfied with my investment."

- Leslie Vernick

Your members joined for a reason.

Let’s make sure they stay—and build a system that doesn’t rely on you doing everything.